From a real professional data guru, Nate Silver; regarding Trump:
Most Americans just really don’t like the guy.
Contra Rupert Murdoch’s assertion about Trump having crossover appeal, Trump is extraordinarily unpopular with independent voters and Democrats. Gallup polling conducted over the past six weeks found Trump with a -27-percentage-point net favorability rating among independent voters, and a -70-point net rating among Democrats; both marks are easily the worst in the GOP field. (Trump also has less-than-spectacular favorable ratings among his fellow Republicans.)...
We’ve got an unpopular set of presidential candidates this year– Bernie Sanders is the only candidate in either party with a net-positive favorability rating — but Trump is the most unpopular of all. His favorability rating is 33 percent, as compared with an unfavorable rating of 58 percent, for a net rating of -25 percentage points. By comparison Hillary Clinton, whose favorability ratings are notoriously poor, has a 42 percent favorable rating against a 50 percent unfavorable rating, for a net of -8 points. Those are bad numbers, but nowhere near as bad as Trump’s.
This is not just a recent phenomenon; Trump’s favorability ratings have been consistently poor. It’s true that his favorability numbers improved quite a bit among Republicans once he began running for president. But those gains were almost exactly offset by declines among independents and Democrats. In fact, his overall favorability ratings have been just about unchanged since he began running for president in June.
UPDATE: Speaking of those with an "unfavorable" view of Trump, this seems right.
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